Victoria Tollossa, creator of Trust Equity

Trust Equity Academy

don’t just build a brand. build trust equity.

Trust Equity™ Sprint is a live, 4-week program for business owners and professionals who want to build a brand people trust enough to hire, buy from, refer, and bet on.

YES! I WANT IN

next cohort: Oct 5th

Trust Equity Live Session

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visibility gets attention. trust gets action.

The Problem

You can post more, write better hooks, and get thousands of impressions… all you want.

But visibility alone doesn’t create opportunity. TRUST does.

What people find about you online can shape their decision to hire you, buy from you or refer you.

What impression are you giving off? Have you built enough Trust Equity™ in the market to favorably shape those decisions?

The Good News

I have good news for you.

After working with 500+ leaders and spending three years studying how trust forms in digital environments, I’ve identified 15+ signals that shape how people perceive and evaluate you online.

The Trust Equity™ Sprint teaches you how to use those signals intentionally to build a digital presence people know, trust, and act on.

what’s inside the academy…

Learning the concepts is one thing. Applying them to your specific brand, content, and goals is where the real work happens.

That’s why the Sprint combines instruction, implementation, personalized tools, feedback, and community.

Build Trust Equity

Live Biweekly Sessions

One instructional session to learn the material. One office-hours session to apply it. Recordings are available.

Trust Equity™ Assessment

Understand how you're currently showing up and where your biggest trust gaps exist.

Custom AI Tools

AI tools that help you apply what you're learning to your specific brand so you're never staring at a blank screen.

Trust Equity Workbook

A guided workbook that becomes your personalized roadmap for positioning, content, and Trust Equity.

Feedback + Community

Ask questions, share your work, get feedback, and learn alongside other founders and professionals.

Access Anywhere

Classes, recordings, resources, tools, and community are also available through the Academy app.

the program curriculum

Diagnose + Position

During our live sessions we uncover how your brand is perceived today, and learn how to identify the white space you can own in your market.

Trust Equity Assessment™

  • See how you rank across your Trust Equity signals
  • Identify your strongest signals and biggest trust gaps
  • Establish a baseline for what to prioritize

TOOL: POSITIONING AI

Helps you identify the white space in your market and explore positioning directions based on your expertise, audience, and goals

Victoria Tollossa

ready to build your trust equity?

Trust Equity Sprint

The complete 30-day experience

$595

Build My Trust Equity
  • Trust Equity Assessment™
  • 2 live sessions every week
  • Live instruction + office hours
  • Custom AI tools
  • Trust Equity Workbook
  • Community + feedback
  • Lifetime access to recordings & resources

Trust Equity Sprint + 1:1

Complete experience + 1:1 strategy with Victoria

$995

Add 1:1 Strategy
  • Everything in the Trust Equity Sprint
  • 90-minute private consultation with Victoria
  • Personalized review of your positioning, Trust Equity gaps, and strategy
  • Dedicated time to work through your specific goals and challenges
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the results speak for themselves

frequently asked questions

The Academy is designed for business owners, executives, consultants, experts, and professionals who are great at what they do but want their digital presence to 1) better reflect their expertise, reputation, and personality 2) build a trusted brand that’s a real business asset.